Brianna Gross
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Friskies
Campaign

A cat's life can feel pretty monotonous, especially when he's fed the same food every day. Ever wonder why he stares at a random spot on the wall or knocks things off the table for no apparent reason? He might be experiencing an existential crisis. Friskies has over 50 flavors of cat food, because they know cats crave variety.   

Art Director: Ted Gregson
Experience Designer: Aaron Mayor

PRINT

 
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PRE-ROLL

CAT APP

If you're not sure if your cat is having an existential crisis, have him take this diagnostic test on your iPad to find out. The app will respond to your cat's paw touching the screen.

 
 

SOCIAL

If your cat is doing something weird, share a photo with us on Instagram and we'll tell you what he's thinking.

 
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